Want to Beat Google? … Do This in 2019

Want-to-Beat-Google

Whether you are a big multinational company or a small-size service provider, marketing plays the key role to sustain your business. In today’s age, most consumers are inclining towards online or digital media instead of conventional media. Likewise, modern day marketing strategy has transformed from conventional to digital and social media marketing. Companies are utilising best digital marketing services to boost their business

Google is the undisputed kingmaker in digital marketing and online search. How Google ranks your website can make or break your online presence to billions of potential customers. Just think about yourself, how many time you have searched Google for a service or product and how many times you have gone ahead and purchased products and services that Google pushes to you? Now think of the same when it comes to your own product or service offering? You have to beat Google to bring the path-breaking success to your business you aspire to.

What does it take to beat Google? Sounds scary?

Surprisingly, the answer is not so complex. Top digital marketing companies in India can help you beat Google and uplift your business. Digital marketing experts from HexaLearn, one of the top marketing agencies in India, say that with a vision of creating the maximum business impact across digital, creative and social media, they work for client business to provide best digital marketing services.

Here are thing you need to do to beat Google’s algorithm:

1. Diversify your digital marketing:
Digital marketing companies in India solve your marketing problems by offering innovative solutions that enable your business maximise return on marketing investment with measurably significant impact to business goals.

2. Build a strong and media-friendly brand:
Digital marketing experts opine that branding is so important and if you have a strong brand, Google will rank you higher. The question is how to build a brand that can reach and attract the mass. Experts from HexaLearn say the only way to build a brand is to be omnipresent. In today’s age of overwhelming social and digital media, you cannot afford to miss out any platform. You have to market in all aspects, but you have to stick with it for years to be successful.

It takes time and carefully crafted marketing strategy to reach desired business goals. Big companies took years before they were the hit brand they are today. Even smaller companies are giving hard fight to big brands by taking services from top marketing agencies in India.

3. Embrace the mobile revolution:
With the revolution in smartphones and mobile internet, in the near future, all will access TV, internet, phone, radio, music, photos, videos and more through a single device. The companies that can take advantage of this digital disruption will witness skyrocketing business growth. On the other hand, companies not embracing the transformation will be struggling. To become mobile-friendly, you need to make your sites responsive, which means that key elements like formatting, links, and text size are automatically and seamlessly converted when a site is viewed on a mobile device.
Google made mobile-friendliness a part of its ranking algorithm and places a “mobile-friendly” tag. This will significantly influence which sites users decide to visit.

4. Focus on Authoritative Content:
Experts from HexaLearn opine that authoritative content will come out as the determining factor in growing and sustaining online traffic. If you want to stay a step ahead of Google, invest into generating content that is unique, regularly published, and authoritative. In addition to being well-written, content should be newsworthy, curated in a way that’s relevant to a company’s target audience, and exhibits that a company offers key insight into its industry.

5. Enhance User Experience:
Users are the key and enhancing user experience (UX) must be the top priority for digital marketing plans. Ultimately its user-friendliness that determines whether you can sustain traffic.

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Mike

Thanks for sharing the key points.

Prateek

I always wanted to beat google . 🙂 Thanks for sharing this information.